Article of Interest.

I found this article on LogoDesignLove
Its a pretty awesome article because the writer talks a lot about what most up and coming designers feel. Its really good advice and I think all designers that are starting out with freelance should read this before they make an attempt to tackle that which is the Freelance Beast!


Facing your toughest client




The following article is by Giulietta “Julie” Nardone of Fearless Design.

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I read lots of freelance blog posts about handling difficult clients. They all seem to gloss over the most difficult client of all.

YOU.

The way you feel about yourself and your talent sets the tone for all your client interactions. Think of your clients as mirrors. If you complain they don’t treat you well it’s probably because you’ve taught them not to treat you well. If you complain they don’t pay you on time, it’s probably because you’ve taught them not to pay you on time. If you complain they expect you to do work you didn’t agree to, it’s probably because you’ve taught them give you work you didn’t agree to.

Most of us learn this wimpy behavior early in life and it gets reinforced as we march into adulthood. I was taught to defer to parents, teachers, lovers, bosses and government leaders. Rumor had it that if I stood up for myself something awful would happen – I’d get punished, dumped, fired or thrown in jail. Is it any surprise that I deferred to clients too?

When I toiled in a cubicle for a larger corporation, my submissive behavior appeared to be expected, applauded and rewarded. When I opened my own business, the same submissive behavior had me working like a dog for wages even a dog couldn’t live on.

It took quite a bit of mental strength training, but I finally told my toughest client – the wimpy me – to take a hike. This allowed my greatest client — the powerful me — to advocate on my behalf. Now I set and maintain clear boundaries and decide how I wish to be treated. The result? My clients get a more confident designer, a far better design product, and a partnership grounded in honesty rather than fear.

Some aspects of the working relationship bring out the wimpy you more than others.
Sales conversation

The sales conversation is just that — a compassionate time for you and your potential client to get to know each other. You try to help the client figure out what his or her real problem is and whether you’re the best one to help them solve it. Sometimes you are, sometimes you’re not. Be brave enough to ask all the questions you need in order to make an informed decision.

Don’t be afraid to walk away from a client if you get funny vibes, request for a ludicrous deadline or a balk at your fee. Better to find out now than halfway through the project that the client has a history of being indecisive or controlling. Remember, desperation is only real if you give it life.
Pricing

Don’t sweat the fee. It isn’t up to you to decide how much the client can pay. Nothing worse than undercharging a client who told you a sob story and later discovering they live in a 2 million dollar mansion while you’ve got a leaking shower and no kitchen cabinets.

The bulk of your fee needs to be determined by how you feel about your work and the benefit it provides. If a client wants to haggle price with you, simply tell them you don’t haggle. They can either pay your price or look for someone who doesn’t believe in his or her own work. I actually found it easier to sell more expensive design solutions than bottom-of-the-barrel ones.
Contract

Make sure every client — even if it’s a family member or friend — signs a contract or a memo of understanding. This document outlines what the client will and will not get. If the client asks you to do something beyond the scope of what you’ve agreed to, that’s considered a change order. Tell them it will be extra. They do it in engineering firms. You need to do it in your design business. And beware of phony deadlines and phony decision-makers. Tight deadlines, if you choose to take one on, need to cost extra. Nothing more disheartening than working day and night, weekday and weekend, to find your design stalled for three months because the real person making the decision suddenly stepped out from behind the corporate curtain.
Indecision

Some clients start the design process with a lot of energy. Everything’s going great and then BOOM, they hit the indecision wall and disappear for weeks/months at a time. You call them and don’t get a return call. You email them and don’t get a return email. If this goes on for more than one month, bill them for anything they owe you and be prepared to move on. Make sure you have a progress payments/cancelled projects section written into your contract in the event this happens.

Standing up to your wimpy-client self may be hard at first. The whining, blaming and excuses circulating through your brain may get to you. Remember, that’s just fear yakking in your ear! Stay the scary course. Soon you’ll build enough courage to give your business-defeating behavior the boot.

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Giulietta “Julie” Nardone, of Fearless Design, offers branding and graphic design services to small/medium-size companies and non-profits. Julie is based in Ashland, Massachusetts, and you can read more encouraging articles through the Fearless Design resources page.

Article of Interest

I found this article on Webdesign Depot I Thought it was pretty interesting.

Self-Motivating Through Creative Blocks

As designers, we need to be creative in order to be successful at our jobs.

Coming up with ideas and creative solutions to problems is what we do on a daily basis. But that doesn’t mean it’s always easy to do so.

Sometimes we get blocked creatively, and it seems like no matter how hard we try, we just can’t come up with a creative solution to anything.

The good news is that there are plenty of things you can do that can help you overcome a block in your creativity. First you’ll need to understand why you’re blocked, and then try some simple techniques to get over that blockage.

In this article, we’ll also cover a few ideas for finding motivation when your lack of desire to work is the root of your creativity problems.

Reasons for Creative Blockages

Before we can overcome a creative block, it’s important to figure out what is causing it. Without knowing the root cause, we don’t really know the best methods for getting over a blockage. In most cases, blocks are caused by one of four things:

1. Working Too Hard
If you find yourself with a creative block, think about how much you’ve been working lately. If you work ten hour days or never take days off, you may be blocked because you’re just working too hard and too much. Most people don’t have an unlimited supply of creativity. After a few hours or a few days, we need time to replenish those creative reserves.

2. Lack of Sleep
Being tired tends to zap creativity faster than anything else. If you’re not getting enough sleep every night, you can’t expect to be as creative as you would be if you’re well-rested. Not everyone necessarily needs eight hours of sleep a night, so it’s important to figure out how much sleep you need to be at your optimal creative levels. Note: Sometimes too much sleep can be just as bad for your creativity as too little.

3. Stress
Whether it’s things in your personal life causing you stress or something at work, stress is a major killer of creativity. Finding ways to minimize the stress in your life is a great way to boost your creativity. Whether you do that by eliminating the things causing you stress or simply by finding ways to deal with it (like meditation or exercise) is up to you.

4. Fear
Fear can freeze your creativity more solidly than virtually anything else. Sometimes you might be afraid to finish the current project because you have nothing else lined up after it. Other times you might be afraid the client isn’t going to like what you’ve done, or that your peers won’t appreciate the design. In either case, overcoming your fear is going to be paramount to getting your creativity back and finishing the project.

Ways to Overcome Creative Blocks

Hopefully you’ve been able to nail down exactly why you’re suffering from a creative block. Now it’s time to get down to overcoming it. There are a lot of techniques you can utilize to get over almost any kind of creative blockage. Here are some of the best:

Take a Break
If you’re creatively blocked, taking a break from whatever you’re working on can do wonders. Work on something else for a bit, or take a day off. When you’ve got some distance from your project and aren’t thinking about it anymore, you might be surprised at the ideas that will start flowing.

Take a Nap
This is particularly important if you think your creative blockage might be due to a lack of sleep. Taking a nap, even if it’s just for twenty or thirty minutes, can let your creative batteries recharge and give you new ideas. Even if your creativity blockage isn’t because of a lack of sleep, a nap can still give you a fresh perspective on your work. If you’re a morning person, an afternoon nap can even help reset your creativity levels to what they are when you get up in the morning.

Take a Walk
A change of setting can often open up your creative flood gates better than anything else. Walking can also let your mind wander, which can result in finding new, creative solutions. Some people like to take long walks, maybe for an hour or two to free up their creativity, while others find just a quick, ten-minute walk around their block does the trick. You’ll have to experiment to see what works for you.

Do Something Mundane
This is one of the best tricks out there for unblocking your creativity. Doing some mundane task allows your brain to relax and wander, much as it does when you take a walk. Cleaning is often one of the best mundane tasks for overcoming a creative block, whether it’s vacuuming or washing dishes or dusting. The bonus here is that in many cases you’re completing other work that needs to get done. Make sure whatever mundane task you choose requires some physical activity but little or no concentration.

Switch Your Tools
As designers, we generally use the same tools over and over again for each project. The same software, same hardware, same notebooks, pens, etc. If you change the tools you’re using, you may find ideas flow a little better. Try hand-coding for awhile in just a text editor, or use a different graphics program for a little while. If you normally use a computer-based wire-framing program, considering switching to paper for a bit (or vice versa). Making a small change in how you work can have a remarkable effect on how creative you’re feeling.

Look for Inspiration
Finding new inspiration can do wonders for your creativity. If you’re blocked on a certain project, try looking at similar projects others have created. You can also try to find inspiration in other design work or outside the design world. If you want to create a new website layout, for example, maybe spend some time looking at magazine layouts for inspiration.

Force Yourself
Sometimes the only way to get over a creative blockage is to push through it. You might have tried all the techniques above and still not be able to find your creativity again. If that’s the case, then just keep moving forward with the project. Sometimes, once you get past a certain part of the project, you may get over your creative block. You might also be able to then look at the part of the project that was giving you problems once it’s finished and figure out a better way to redo it. Or you might find that pushing through results in a perfectly acceptable solution that you and your client are both happy with.

Self-Motivating Tricks

Sometimes it’s not so much that we don’t know how to overcome a creative block as it’s just that we have no motivation to do so. For freelancers, especially, finding motivation can be difficult at times.

Even if you normally have no problem motivating yourself, almost everyone gets hit by a lack of motivation at one point or another, and this can often lead to a creative block. Finding motivation again can be tricky, but there are a few things you can do to get yourself working again.

Small Rewards
Using small rewards as you reach certain milestones in your project can be a great way to get your creativity flowing again. If you know that after you complete a certain bit of your work that you can go out to eat, or go hang out with your friends or family, you’re more likely to just push through the creative block (which can end up freeing things up). These small rewards should be something you enjoy that you maybe don’t get to do every day or every week. The key here is to stick to it and not take your reward until you’ve met your goal.

Big Rewards
Big rewards can be a great motivator for getting over a more severe creative block and finishing a big project. What this big reward is will depend on you. For some people, it might be taking a day or two off. For others it might be buying something you’ve been eying for awhile. Regardless of what the reward is, it can serve as a great motivator for loosening up a creative block. And if nothing else, it can motivate you to push through the block and get the work done.

Music
Don’t overlook music as both a motivator and a way to free up your creativity. Put on something with a good beat, especially something fast, and you might be surprised at how much it can motivate you. Try to tailor the music to the project you’re working on. If you’re designing something young and hip, put on some club music or pop. If you’re designing something elegant and sophisticated, put on classical music or something like Frank Sinatra. Music that fits the project can get your creativity moving in the right direction.

Don’t Let Yourself Work
This one seems counter-intuitive, but sometimes forcing yourself to take a break and not work can free up your creative flow. A forced hiatus can leave you eager to get back to work and filled with new ideas. If you can, take a break of a couple days. Do anything but work, and try not to even think about your work. You’ll probably find after a day or so, you can’t not think about your current project and your head is full of new ideas. Don’t got back to work as soon as that happens. Force yourself to take another day or two before you start working again so you’ve got so many ideas they’ll keep you going for awhile.

Written exclusively for WDD by Cameron Chapman.